The beginning.

I read a lot of Seth Godin, because he’s basically like the fairy godmother of answers to my business-y questions. Whatever the problem of the day is that we’re facing, he seems to publish the perfect blog post that makes us feel a little less crazy. This is today’s, and I feel like it’s a pretty meaningful rally cry for all of us who are starting this Challenge this week (whether for the first or tenth time).

Overcoming the impossibility of amazing

If you set your bar at “amazing,” it’s awfully difficult to start.

Your first paragraph, sketch, formula, sample or concept isn’t going to be amazing. Your tenth one might not be either.

Confronted with the gap between your vision of perfect and the reality of what you’ve created, the easiest path is no path. Shrug. Admit defeat. Hit delete.

One more reason to follow someone else and wait for instructions.

Of course, the only path to amazing runs directly through not-yet-amazing. But not-yet-amazing is a great place to start, because that’s where you are. For now.

There’s a big difference between not settling and not starting.

One of the promises I’m making to myself is to write more, and not just in the name of passing along information, but to share my thoughts and experiences through the good and the bad. I want to get the point across that none of us have figured it all out yet, that life is just a giant experiment and each time we have the courage to try something new, we get a little bit closer to our best selves.

As you’re planning your BCCC, here’s a little bit of advice beyond the science. Do not let the perfect be the enemy of the good, but use this time of community support to push yourself to be better. Know that you can come out to a bar with us this month and, if you tell us you’re not drinking for thirty days, we will totally have your back when you pass on the house wine or tequila shots. Get together with some CFCC friends and cook something delicious that isn’t pasta and celebrate the end of a work week over food that’s been prepared with the respect it deserves. Reward your body with good, solid sleep and a delicious dinner after a particularly heavy deadlift day or a long, tough metcon. Prepare your food with love and think about it before you eat it.

So, here goes. I’m offering up a toast (with seltzer!) to each of you as you all embark on your summer BCCC tomorrow. My hope is that we’ll emerge from this Challenge in a month as healthier athletes and happier people. That we’ll learn a little something about ourselves and that this new knowledge won’t paralyze us with fear or overwhelm us, but energize us to expect more from ourselves as members of this crazy society we’ve been handed.

Here’s to good food, hard training and wonderful friends. 



“If we wait for the moment when everything, absolutely everything is ready, we shall never begin.” – Ivan Turgenev

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